Culture

By Keenan Harduth, CEO and Co-founder of Mirror Mirror What is the future going to look like? The future of your business, your audiences, and the channels we use to communicate are as unpredictable as they are varied. However, there are a few concepts and trends that...

By Keenan Harduth, CEO and Co-founder of Mirror MirrorARE YOU ASKING THE RIGHT QUESTIONS?When we started Mirror Mirror Africa just over two years ago, a month before lockdown in South Africa, the world, its people, economies, and all its organisations were about to be rattled,...

Looking back a few years, our 2018 selves thought the battle with listeria and polony was tough. 2019 brought the heartbreaking, untimely death of Uyinene Mrwetyana and (rightfully so) large GBV protests and outrage after her rape and murder. A bright moment that year was...

Social media is eroding the idea of truth and the credibility of trusted sources, how do you tell the facts apart from the lies? By Aasia Fredericks Twitter was supposed to kill journalism, and the same was supposed to be true for Clubhouse and Facebook before it....

Do you remember Justine Sacco? It was 2013, which may as well be an alternate universe on the social media timeline, but the infamous #HasJustineLanded incident was the first real cancel culture moment for South African Twitter. The then communications director was fired for her...